Skool Games 90 Day Playbook

You have 90 days to climb the Skool Games leaderboard without losing sight of member fit, onboarding, and retention. As of September 2026, Skool's leaderboard FAQ documents the Games as a quarterly competition ranked by MRR growth, the new recurring revenue added during the quarter, with total MRR shown underneath as context. Only the first $100 a month of each member's price counts, annual plans are divided by twelve, one-time course sales do not count, rejoining members are excluded, and refunds are subtracted. That makes the plan simple to state: add paying members who fit, and keep them.

Games rules can change. Confirm the current qualification rule, leaderboard views, milestone thresholds, and rewards on the official pages before you start.

What it is

The Games leaderboard shows your group's overall position, lets you filter by category, and displays traffic and recent growth beside total MRR. Milestone levels sit at $3,000, $10,000, $30,000, $100,000, $300,000, and $1 million in MRR, each with a status marker, and Skool described a private club at $100,000 and physical awards at $100,000, $300,000, and $1 million. See Skool Games Rules for the full list.

Because the leaderboard ranks MRR growth within a quarter, the round has a deadline and the growth figure resets when a new quarter begins. Every retained paying member keeps counting, and every cancellation or refund lowers the number the leaderboard sees. Your standing reflects your current MRR, so dropping below a milestone can remove the related status.

Discovery ranking is a separate system. Use Discovery Ranking Playbook for visibility work and keep separate from Games planning.

Before day 1

Confirm these details from the current official Games material:

Whether your group already has its first paid dollar of MRR, and where it sits on the overall and category leaderboards.
Your next milestone threshold and what Skool currently attaches to it.
Skool divides an annual subscription by twelve and counts only the first $100 a month of each member's price.
How long a threshold must be held before a physical award is delivered. Skool has said a period applies but has not published its length.
Any change to the milestone list or rewards since you last checked.

Then review Skool Pricing, Transaction Fees, and your refund policy. Do not promise take-home revenue from gross sales alone.

Build a private planning sheet with separate columns for current paying members, recurring price, new paid members, cancellations, refunds, one-time purchases (kept apart because they are not recurring), and resulting total MRR. Keep member names and payment details out of any public version.

Days 1 to 14: Prove the offer and welcome

Choose a narrow audience and a result you can help members pursue repeatedly. Make the recurring value clear before asking someone to subscribe.

Build a short first-week path with Member Onboarding. A new member should know where to begin, what to do first, and where to ask for help.

Talk directly with early members. Look for expectation gaps, confusing steps, and support questions that could later turn into cancellations or refunds. Because the ranking counts growth within the quarter, a member who leaves in month two undoes the work of winning them.

Days 15 to 30: Make the first measured push

Invite more people who fit the offer, using the channels where you already have trust. Track new paid subscriptions separately from one-time purchases so your sheet matches what the leaderboard counts.

Share public member results only with permission and without exposing private data. Proof should help a suitable buyer understand the experience, not create pressure or exaggerate outcomes.

At day 30, compare your planned and actual total MRR, cancellations, refunds, onboarding completion, and support load. If the member experience is strained, fix it before adding more traffic.

Days 31 to 60: Protect retention

Use Retention And Churn to find the reasons members stay, cancel, or request refunds. Improve activation, support, and the path to a first useful result. Retention is where a total-MRR leaderboard is won, because kept members keep counting and lost members subtract.

Review every refund for an expectation mismatch or delivery problem. A refund affects both the member relationship and the MRR the leaderboard sees.

Keep your offer focused. More courses, events, or bonuses will not help if members cannot see the simplest path to value.

Days 61 to 90: Expand carefully

Only add Discovery, partnerships, referrals, affiliates, or paid acquisition when onboarding and support can handle more members. Affiliate Program can help with referrals when the obligations and economics are understood.

Use Zero To 100 Paid Members if you still need a broader early-member sequence. Growing more slowly is a reasonable choice when it protects member fit and reduces refund pressure.

At day 90, reconcile total MRR, new paid members, cancellations, refunds, and the member experience, then pick the next milestone. Treat your leaderboard position as one result, not the only measure of a healthy community. Nothing ends at day 90; the leaderboard keeps running, so the next 90 days start from where you are.

Best practice

Verify current rules before placing milestone targets on the calendar.
Plan from MRR growth within the quarter, not from total members or total cash collected.
Keep one-time course revenue outside the Games projection.
Count a member as won only after they stay past the first renewal.
Ask Skool how annual and other billing intervals are converted before you model them.
Treat refunds and cancellations as a direct risk to both rank and member trust.
Improve onboarding and retention before scaling acquisition.
Keep private MRR, member identities, and payment details private.

Pitfalls

Relying on an old FAQ or landing page, or on social-media claims about rewards and rules, puts milestone targets on your calendar that Skool may no longer honour.
Treating the Games as a sprint with a deadline misreads a leaderboard that never closes and never resets.
Counting one-time course purchases as recurring revenue, or treating an annual payment as one month of MRR without checking how Skool counts it, inflates your sheet above what the leaderboard sees.
Ignoring cancellations and refunds until the end of the 90 days hides the number that decides your standing.
Chasing poor-fit buyers to reach the next milestone faster, or scaling acquisition before support and onboarding are stable, turns new MRR into refunds.
Assuming Discovery visibility and Games ranking use the same system leads to the wrong plan for both.
Sharing screenshots that reveal member or payment information breaks trust and privacy.