Chapter 01
What Skool Is
What Skool is, who makes it, and the ideas behind running a community there.

Skool Feature Map
Skool brings community, courses, events, payments, discovery, gamification, chat, and mobile access into one platform.
Community Classroom and Calendar
Community, Classroom, and Calendar are the heart of a Skool group. The feed gives members a place to talk, the classroom organizes what they learn, and the…
Skool Call and Webinar
Skool Call is part of the Calendar area and gives you a way to host live sessions for your community. You can use a live call like a webinar; Skool calls the…
Freemium and Trial Controls
Freemium gives a visitor a choice between a free plan and a paid plan when joining. Trial controls let you decide which courses or pages a trial member can…
Close Doors
Close Doors lets you pause new joins without removing the community for existing members. As of July 2026, Skool described a closed group as temporarily…
Growth Boost
Growth Boost is Skool's paid acquisition program for communities. Skool runs ads away from the platform, sends interested people to your group, and receives a…
Traffic Sources
Traffic Sources shows where visitors and members came from. It helps you connect About-page visits, signups, paid conversion, new monthly recurring revenue…
Attribution Model
Skool uses last-touch attribution for your group. The most recent qualifying source gets credit, and activity elsewhere on Skool does not replace the…
Localization and Languages
Skool can show its interface in 11 languages. As of September 2026, the official list is English, Spanish, German, French, Portuguese (Brazil), Traditional…
Community Led Growth
Community led growth is the idea that the community itself does the growing. When members find real value in the conversations, the lessons, and the people…
Ten True Regulars and Community Ops
Ten true regulars is a simple way to picture the first healthy core of a community. You are looking for a small group of people who know why they are there…